4. Industry and Company Analysis

① Why Industry Research Matters
- Essential step before applying for jobs to understand market trends and company direction.
- Provides context for evaluating whether an industry matches your skills, interests, and long-term goals.
- Prevents mismatched applications and wasted effort.
② What to Research
- Industry structure: size, growth potential, challenges.
- Key players: major companies and competitors.
- Trends: technological changes, regulations, labor market shifts.
- Opportunities: areas of growth, roles in demand.
- Risks: industry downturns, high turnover fields.
③ How to Conduct Research
- Use online resources: industry associations, trade journals, government data.
- Network: attend seminars, career fairs, professional groups.
- Talk to insiders: alumni, colleagues, or mentors.
- Organize findings to support resume customization and interview preparation.
Points Summary
| Category | Key Points |
|---|---|
| Purpose | Understand industry fit, avoid mismatches |
| Research Targets | Structure, key players, trends, opportunities, risks |
| Methods | Online resources, networking, insider input |
| Application | Tailor resumes, prepare for interviews |
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